Celebrity Leadership and AI-Enhanced Youth Education: Conceptual Framework for Industry 5.0
List of Authors
  • Haslinda Abdullah2, Helme Heli, Ismi Arif Ismail

Keyword
  • Celebrity Leadership, Artificial Intelligence (AI), Youth, Fifth Industrial Revolution (IR 5.0), Education

Abstract
  • This concept paper analyses the interplay between celebrity leadership and AI-augmented youth education within the framework of Industry 5.0. Industry 5.0 advocates human-centred innovation, sustainability, and resilience, marking a departure from the efficiency-oriented framework established by Industry 4.0. Despite the widespread and increasing interest in the applications of AI in education, limited study has examined the impact of celebrity leadership on student participation in AI-driven learning settings. This study presents a conceptual framework that amalgamates mechanisms of celebrity impact, AI-driven educational technologies, and concepts of Industry 5.0. It delineates ideas for forthcoming empirical validation and examines consequences for theory and practice, encompassing tactics that may be contemplated by educators, legislators, and technology developers. This study synthesises findings from the literature on celebrity endorsements, artificial intelligence in education, and Industry 5.0, aiming to add to discussions on ethical, personalised, and socially responsible educational models.

Reference
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