Investigating the Semiotics of Light and Shadows in China Nostalgia Painting through Indexicality and Iconicity
List of Authors
Hong WenXue, Mohd Rosli Arshad
Keyword
Light and shadow painting, painting installation, visual perception, visual symbol, Cultural symbol
Abstract
Through the Chinese light and shadow semiotics in contemporary nostalgic painting, and through different painting styles to present to the audience. Dating back to the 1960s, this painting style is characterized by a combination of traditional light and shadow cultural symbols and complex painting techniques. Due to rapid modernization, globalization, and changes in consumer preferences, the demand for traditional shelf nostalgia has declined, which puts the painting of nostalgic symbols of light and shadow at risk of decreasing. The authors of the study believe that exhibitions that include light and shadow nostalgia for light and shadow semiotic paintings can bring more visitors to the show, increase cultural pride, and provide a steady income for artists. The aim of this project is to investigate creative ways of bringing this creative approach to everyday creation, teaching, consumer perspectives and artistic impact, using classical techniques and symbol-directed research techniques. The aesthetic impact, historical relevance and market viability of using light and shadow symbols in painting will be the main data points to be gained from surveys of individuals working in light and shadow nostalgia painting. The results should help to clarify the semiotic significance of light and shadow.