Recent technology changes have very much affected how customers in the Food and Beverages (F&B) sector interact with brands. This sector focuses on visual appeal and convenience. The F&B sector relies on customer continuous buying because it is very profitable. Using social media to obtain information and discover products is one of the customers behavious that businesses in F&B sectors rely on. The purpose of the study is to build a relationship between social media usage and customer engagement in the sectors from the F&B consumers in Ampang Point, a very competitive food outlet and cosmopolitan area in Kuala Lumpur is very competitive. The study used a quantitative design and a convenience sampling method to gather from two hundred (200) customers. The study used SPSS to analyze the findings. The findings report that visual, interactive, and speedy engagement of the responding consumers to the outlet. A very strong correlation engagement online and participating in the trade is based on use of the WOM (Word of Mouth) theory. The study has a clear importance to consumers and businesses and digital marketing.