This study focuses on the innovative application of artificial intelligence (AI) technology in ceramic product design, specifically in the design process of rabbit-themed ceramic products. As AI rapidly advances across various fields, its application in art and design has increasingly become a research hotspot. This paper aims to explore how AI technology, combined with traditional and modern design elements, can generate innovative ceramic product design concepts. The study employs cutting-edge AI techniques, such as Generative Adversarial Networks (GANs), to analyze and optimize the conceptual design of rabbit-themed ceramic products. By analyzing the cultural significance of traditional rabbit imagery and modern design trends, new design concepts are generated and refined through multiple iterations, ultimately achieving personalized and customized design solutions. The results show that AI technology can not only significantly enhance design efficiency but also provide designers with more creative inspiration and possibilities. By integrating AI technology with ceramic design, certain limitations of traditional design can be overcome, thereby opening new pathways for ceramic art design. This research provides important references for the practical application of AI technology in ceramic design and lays a foundation for future interdisciplinary studies.