Situational Approach: Training Package for Talent Entrepreneur Development during Pandemic
List of Authors
  • Samsudin Wahab

Keyword
  • No Data Recorded

Abstract
  • Entrepreneurs are risk-takers, multiverse, multi-talented person, diverse people and prepared to venture into uncertainties. These people function efficiently and effectively in various task of managing, assessing risk, supervising the accounts, doing marketing, selling their own products and other tasks. The global outbreak of Coronavirus (Covid-19) to more than 200 countries, including Malaysia has put mountainous pressures on the business sector especially the small and micro-enterprises. In facing such unexpected crisis, the Situational Approach is one of the measures sought by entrepreneurs in understanding the problems and devising effective solutions amidst the prevailing risks. These entrepreneurs take into consideration all the possibilities and opportunities in making calculated and informed decision for the survival of their business. They are open to changes and ready to adapt in ensuring the success of their business during this tough time which makes them a competent and effective entrepreneur.


Reference
  • No Data Recorded