Success criteria for affordable housing: Insights from the middle income (M40) group in Gombak District, Malaysia
List of Authors
  • Nor Aini Salleh, Siti Aini Nadiah Shamsul Anuar, Yuhainis Abdul Talib

Keyword
  • Affordable Housing, M40, Successful Criteria

Abstract
  • The global supply and demand for affordable housing need to be increased, with only 13% of cities meeting housing needs. This has led to a preference for affordable housing over standard market offerings, especially in major urban areas such as Kuala Lumpur and Selangor. Moreover, Malaysia's current housing policy primarily serves the lower-income class while overlooking the need for affordable housing in the M40 group. There is a need for more affordable housing in the Gombak District, with 41,598 households in need and only 40,786 units available. The paper focuses on the demand for affordable housing in the Gombak District and examines the factors contributing to the success of projects despite the insufficient supply. Hence, this paper aims to determine the success criteria for affordable housing projects from the demand perspective among the middle-income group (M40). The paper outlines two objectives: (1) to determine the criteria contributing to the success of affordable housing projects from the perspective of demand among the middle-income group (M40), and secondly, to evaluate the most successful criteria of affordable housing projects as perceived by the middle-income group (M40). The study area is “Rumah Selangorku” Apartment Danau Ria. An online survey questionnaire was distributed to 126 respondents. Data from the questionnaire were analyzed quantitatively using the Relative Importance Index (RII). The findings have revealed the three most successful criteria for affordable housing projects from the M40 demand perspective: neighbourhood criteria, location criteria, and developer attributes criteria. It also provides valuable insights for decision-making, policy development, and improving housing options for the M40 group.

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